What If You Knew What Came Next?

Travel back in time to the mid-90s. Technology that seemed future-forward at the time, now a distant memory, often laughed about when nostalgia comes knocking.  Two decades ago, thoughts of 4K Ultra HD discs, smartphones that hardly require the use of human interaction and GPS telling people where to go on a daily basis, were reserved for those who dreamed of a technological future only conceived in their wildest imaginings.

But what if you had known back then what you know now?  What if you could have envisioned the future?  Would you have planned accordingly?  Would you have invested differently?  Would you have jumped in with both feet at the very beginning of technological advancements believing that they were the way of the future?

What if you are getting a glimpse today of what tomorrow will hold in the automotive realm?  What if you could jump in NOW instead of later?

The current automotive trends are becoming obvious.  Diesel and internal combustion engines are yesterday’s technology and all eyes are peering curiously toward zero-emission vehicles. If you asked the average consumer what the automotive future looked like, they would probably say, “Battery electric vehicles.”  But is that really the future or could that technology soon be a thing of the past?

Automotive executives believe that these vehicles will indeed gain steady traction until 2025, but 75% of them predict that the technology beyond battery electrics will be seen in all electric-hydrogen fuel-cell technology.

According to KPMG’s Global Automotive Executive Survey 2017, who gathered opinions from nearly 1,000 executives representing 42 countries, 62% of executives believe that battery electric vehicles will fail due to infrastructure challenges, and an astonishing 78% believe that all electric-hydrogen fuel-cell vehicles will be “the golden bullet of electric mobility.”

All electric-hydrogen fuel-cell vehicles “will solve the recharging and infrastructure issue battery electric vehicles face today,” the study said.  “The refueling process can be done quickly (3-5 minutes) at a traditional gas station, making recharging times of 25–45 minutes (as experienced with battery electric vehicles) seem unreasonable.”

It may be safe to say that battery electric vehicles will one day join the “history museum of technology,” sitting alongside VHS cassettes and vintage brick phones.  Advancements will shift and future children will wonder how their parents survived on the intermediate technology.  For they will be living in the day and age of all electric-hydrogen fuel-cell vehicles, and everything before it will be reserved for nostalgia.

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