As the autumn weather makes its way across the U.S., many find themselves raking the first fallen leaves, carving pumpkins or pulling out the long-awaited Halloween costumes. However, others are less consumed with door-to-door trick-or-treating and more focused on a different kind of pilgrimage, making their way to The City of Lights and the highly anticipated SEMA (Specialty Equipment Market Association) Show. This year the 51st “premier automotive specialty products trade event” will take place on October 31-November 3, 2017, at the Las Vegas Convention Center and will draw some of the brightest minds and hottest products in the automotive industry.
According to their website, the SEMA Show is “geared to help small businesses thrive and succeed. The trade-only event enables automotive specialty equipment manufacturers to display alongside automotive manufacturers to debut new, innovative products, and connect with industry buyers from all over the world.” Although not open to the general public, this year’s show will represent 2,400+ exhibiting companies and attract more than 140,000 individuals, including more than 70,000 domestic and international buyers.
“The SEMA Show is unique in that it brings together every segment of the automotive industry, from hot rods to off-roads, mobile electronics and collision repair,” said Peter MacGillivray, vice president, events and communications for SEMA.
The gathering is for far more than buying and selling. The SEMA Show is considered to be a leading educational conference in the automotive industry, providing people with a wide selection of seminars, workshops and sessions. These platforms focus on business strategies and techniques including customer service, product training, new vehicle technology, industry trends and networking opportunities.
SEMA Show 1967 Source: http://www.semadigital.com
Established in 1963, SEMA then stood for Speed Equipment Manufacturer’s Association, and began as a small group of pioneers in the high-performance parts industry. Their first event was held in 1967 in the basement of Dodger Stadium with five cars on display.
SEMA Show 2016 Source: http://www.semadigital.com
Over time, SEMA began to include “all businesses in the distribution chain,” and today, SEMA has over 6,600+ corporate members and is universally recognized as a leader in industry affairs.
RONN Scorpion debuts at SEMA in 2008.
Each year a wide variety of products are featured at the SEMA Show. In 2008, RONN Motor Group, Inc.’s very own Scorpion debuted at SEMA to rave reviews. The exotic supercar uses hydrogen-enhanced fuel in which hydrogen is produced through electrolysis of water using the power generated from the vehicle’s electrical system. A small amount of hydrogen is added to the vehicle’s intake air/fuel mixture, allowing the engine to operate with less fossil fuel. As a zero-emission vehicle with increased fuel mileage, you can see why this automotive beauty caught the eye of many SEMA attendees.
Although the Scorpion will not appear during the 2017 show, celebrity appearances will keep SEMA-goers entertained. Racing legends Richard Petty, Mario Andretti, Dale Earnhardt Jr. and Kurt Busch will be present, along with Jay Leno, the John Force Racing Team and Sammy Hagar, just to name a few.
The SEMA Show is a highly anticipated event for tens of thousands of people around the world as the latest and greatest in automobile customization take center stage in Las Vegas. The passion and creativity of automotive visionaries will once again come together as the SEMA Show tradition continues.