Barrett-Jackson Gearing Up To Feature the Heart and Soul of the Automotive Lifestyle

RONN Motor Group, Inc. (RONN) strives to advance the technology of the automotive future, but often times it is equally important to appreciate the history of the automotive past. There is no greater place to do that than at the Barrett-Jackson Scottsdale Auction, also known as “The World’s Greatest Collector Car Auction.”

Beginning January 13, 2018, and running until January 21, 2018, Barrett-Jackson will host its 47th annual auction at WestWorld in Scottsdale, Arizona. Over the years, this event has evolved into a “world-class automotive lifestyle experience,” offering activities, demonstrations and attractions for people of all ages. Patrons can experience everything from automotive-related wares to creative, educational programs for children; demonstrations will range from new-car manufacturers to collecting seminars.

The vast Barrett-Jackson auction site at WestWorld. Source: Barrett-Jackson

Barrett-Jackson attracts car enthusiasts from all over the world ready and able to bid on any of the 1,600 vehicles making their way across the auction block and broadcast on live television for a total of 37 hours. This year’s cream-of-the-crop includes a 1914 Rolls-Royce 40/50hp Silver Ghost; a 1951 Talbot-Lago T-26 Grand Sport; a 1963 Maserati 3500 GT Vignale Spyder; and a 1966 Aston Martin DB5.

1914 ROLLS-ROYCE 40/50HP SILVER GHOST, Source: Barrett-Jackson

The classics aren’t the only thing garnering attention this year, however. Some of the world’s most coveted modern supercars will be represented by Porsche, Ferrari, Aston Martin and Lamborghini and will include a stunning 2015 Porsche 918 Spyder, one of the most advanced high-performance hybrids on the market today.

2015 PORSCHE 918 SPYDER, Source: Barrett-Jackson

RONN Motor Group, an avid supporter and past exhibitor of Barrett-Jackson, is proud to be recognized alongside modern, exotic supercars. RONN is committed to leading the future’s automotive revolution through a full-line range of all electric-hydrogen fuel-cell vehicles.  To learn more about us, visit our website at and follow us on Facebook, Instagram, Twitter and LinkedIn.


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